4 Ways to Reinvent the Facebook/Google Data Model in the Wake of Cambridge Analytica
Since the Cambridge Analytica scandal broke, widespread protests and furious debate have surrounded the issue of how our personal data ...
Tag: Blockchain
Digital Marketing News: Preferred Platform Study, B2B Influencers & Blockchain For Marketers, & Travelers Turn To Instagram
Social Media Marketing Update: Preferred Platforms and Content Types in 2018 A multitude of the latest trends in social media ...
How Blockchain Will Help Small Businesses Challenge Even the Largest Rivals
Data has become the lifeblood of business, but companies of all sizes are limited when it comes to what information ...
Initial Coin Offerings and the New Age of Startup Fundraising
What is an ICO? It’s a fundraising event -- sometimes called a crowdsale, token generation event or token sale -- ...
Technology Driven ICO & Token Generation Audience Development and Marketing
360-degree audience development and marketing strategies are mission critical to get your brand above the noise as blockchain proliferation accelerates, and ...
Stop! Before You Launch an Initial Coin Offering, You Need to First Build a Community.
Consumer communities built by Blockchain businesses can give novice consumers the resources they need. The reason is that, since blockchain's ...
10 ICO Marketing Mistakes Companies Make
1. No clear idea of who their ideal target audience or market is. Knowing your ideal target customer is the ...
A Conversation on Cryptocurrency as an Investment with @StrategicCoin
OneQube CEO Eder Holguin discusses cryptocurrency as an investment with leading blockchain research firm StrategicCoin. From ICO's to buying on ...
Digital Marketing News: Teens Over Facebook, Blockchain and Big Blue, MoonPie Roasts You
A study by PwC reports that 78% of consumers are influenced by social media when shopping online. According to Marketing ...
The insights, news and knowledge you need to reach, build and manage your digital audience in today's growing, complex digital marketing and advertising landscape.