No Lies: How to Get Content Marketing Right in E-Commerce

Interactive content One advantage in-store shopping still has over the online experience is, in most cases, interactivity. To incorporate and promote your interactive content:…


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Do-it-yourself Instagram Guide for Lifestyle Brands

An Instagram profile is the “Instagram face” of your business. Targeted hashtags will help your future customers find and follow you or your company. Have a clear understanding of…


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How One Outdoor E-Tailer Is Making Waves With UGC

“We had a lot of customers just giving us their content on social media, but there wasn't a hub for it,” Trent Lootens, digital marketing manager, ACK, said. “It was all sporadic,…


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