March 1, 2019
Make sense of your marketing data with keyword segments
Just like a smart playlist, dynamic tags automatically populate with all of the keywords that meet said criteria, such…
February 28, 2019
How to Create the Perfect Lead Magnet
But without the ingredients, anything else is irrelevant: No matter what you do, it just won't be a banana cake. Three…
February 26, 2019
Get ready for WhatsApp Ads to reach your audience
Despite its past experience of remaining independent from Facebook since it’s acquisition, it seems that Facebook is…
February 24, 2019
How to save your Google+ community, and other social networks audiences
If an important network to you goes away (or even if it’s just your own page or profile that disappears for any…
February 22, 2019
How to make the 2019 Twitter algorithm work for your marketing
That’s 5,787 tweets a second. Instead of only showing content from followers, feeds start to include recommended…
February 12, 2019
You should scrap this unoriginal type of content marketing
I don’t have the hard data, but I’d guess it’s a 90/1 situation — 90 percent of the results from one percent of the…
February 10, 2019
6 key elements of a perfect social video
Make sure you tailor your video accordingly, just like you would with any other content. Here are a few quick tips for…
January 26, 2019
How B2B Brands Can Benefit from Collaborating with Influencers
Influencers. As TopRank Marketing CEO Lee Odden recently pointed out: “B2B brands are running a little behind B2C in…
January 25, 2019
How to Post Content Effectively on LinkedIn
In fact, 50% of college graduates use LinkedIn and tend to bring in a higher income than users of other social media…
January 24, 2019
8 eCommerce Trends Determining The Future of Online Retail
Personalized experience There’s no denying that personalized experience is going to play a major role in shaping the…